Our Choice of Fabrics

Fabric forms the foundation of every design and is often one of the largest contributors to the fashion industry’s carbon footprint. That is why we wanted to dedicate a separate space to share more about our fabric choices.

We are proud to say that our fabrics are 100% natural, causing significantly less environmental harm than synthetic textiles. By using low-emission natural fibres, we aim to eliminate microplastics from our supply chain and ensure that our designs have a minimal impact—both during production and throughout their lifespan with the wearer.

All of our fabric choices are carefully selected to deliver minimal environmental impact while ensuring optimal comfort for the consumer.

So, What Do We Use?

1. Industrial Hemp

  • Hemp is one of our primary fabric choices, as it requires no pesticides and uses 33% less water than conventional crops. As one of the most durable natural fibres in the world, it is ideally suited for long-term wear.

    Hemp is hypoallergenic, making it an excellent option for those with sensitive skin. It also has thermoregulating properties—keeping you cool in warm conditions and warm when temperatures drop.

  • Naturally, hemp produces a relatively coarse textile, which means it must be blended with at least 40% cotton or another soft fibre to achieve a smoother feel. However, unlike many other fibres, hemp softens over time, making it a perfect choice for a capsule wardrobe built to last.

2. Cotton

  • Cotton can be considered one of the most contradictory fibres in the world of sustainable fashion.

    It is a natural, plant-based fibre, meaning it is biodegradable and does not shed microplastics when washed—making it well aligned with our brand vision. However, as we are fully aware of cotton’s intensive water consumption, we primarily choose to work with deadstock cotton fabrics.

  • Lightweight and breathable, cotton feels soft against the skin. It is also an excellent blending fibre for softening more rigid materials such as hemp and linen.(Tip: Our hemp-based sweatshirts are made from 55% organic hemp and 45% organic cotton.)

3. Linen

  • Like industrial hemp, linen requires very little water and, as a natural fibre, fits perfectly with our vision.

    While growing, the flax plant absorbs significant amounts of carbon dioxide, making linen an exceptionally low-impact textile. Similar to hemp, it requires little to no pesticides or fertilisers.

  • Note: Linen is highly breathable and remarkably absorbent—able to absorb up to 20% of its weight in moisture before feeling damp—making it an ideal choice for warm summer days.

4. Seaweed Fibre

  • Yes—seaweed. As part of our innovative vision, the use of unconventional yet sustainable fabrics is central to our approach, and seaweed fibre is one of our most considered and distinctive material choices.

  • The fabric is lightweight and breathable, offering a soft and flexible feel against the skin. What makes this fibre truly remarkable, however, is its ability to retain nutrients naturally found in seaweed, including iron, calcium, magnesium, and vitamin E, within the fibre itself.